Prepared for
One Singapore team for your creative, media, AI and analytics. Tap the wheel to see what sits in each part.
Four parts, one team
Tap any quarter of the wheel to see what sits inside it.
Marketing got bigger. Most teams didn’t.
Tap the ones that sound like your team. We’ll show you where we’d start.
NexGen brings all four under one roof. Pick the challenges above and we’ll show where we’d start.
Create
Ideas, made real
Creative that looks good and works hard, made faster with AI where it helps.
Brand and campaign creative
Identity, key visuals, social and print design
Video and photography
Brand films, social video, product shoots and livestreams
AI visuals and video
Product imagery and video made with AI, art directed by our team
Websites and apps
Design, build and care, including Adobe Experience Manager
Events and activations
Launches, roadshows, gala dinners and hybrid events
Print and production
Digital, offset and large format, managed for you
Corporate gifting with GiftLab
Our own gifting platform for ready and custom gifts
Tap any piece to see it larger.Swipe for more, tap to enlarge.
Grow
Get found, get chosen
Paid, social and search working as one plan, including the new AI answer engines.
Search ads
Google and Microsoft Ads, YouTube and Performance Max
Social media
Content and community on TikTok, Instagram, Facebook and LinkedIn
KOLs and creators
Creator programmes with monthly performance reports
SEO
Technical fixes, content and local search that compound
AEO and GEO
Be the brand ChatGPT, Gemini and Perplexity recommend
Direct and live
EDM, SMS and WhatsApp campaigns, plus livestream selling
When customers ask AI, your brand should be the answer. AEO makes your content easy for AI to find, trust and cite.
Automate
AI that gives your team hours back
If a task is repetitive, we can probably build AI to do it, then train your team to run it.
AI agents
Customer service, sales and helpdesk agents that answer, qualify and route around the clock, trained on your own content.
Custom AI systems
Tools built around your data and processes, such as proposal writers, document checkers and searchable knowledge bases.
Workflow automation
Reports, content, approvals and handoffs that run on their own, connected to your CRM, email, Marketo or AEM.
What could your team get back?
A rough estimate from your own numbers.
Based on 46 working weeks a year. We check the real numbers in step one.
How we work
- 1
Find the bottleneck
Map where the hours go and pick the task worth fixing first.
- 2
Build and test
Build on your data and test it with your team before launch.
- 3
Train your team
Your people learn to run it, so it keeps working after handover.
- 4
Track hours saved
Measure the time it gives back, so the value is on record.
Measure
NexPulse: see everything, know what to do next
NexGen’s own marketing analytics platform. Your ads, website and social data in one live dashboard, with AI that suggests your next move.
Every channel, one view
No more logging in to every platform to build a report
All your data and trends at a glance
Month by month results across every source
AI next actions
Clear steps your team can act on this week
Connects to
- Google Ads
- GA4
- Search Console
- TikTok
- YouTube
NexPulseYour workspace, last 12 monthsWebsite sessions by month (thousands)
Search is converting at half the cost of social this month. Move 10% of social budget to search for the next four weeks.
Illustrative data
Work that moved the numbers
Three clients, three different briefs.
Poh Heng Jewellery
The brief: keep a jeweller founded in 1948 relevant to younger, digital native buyers without losing its heritage.
What we did: content and strategy led social, street interviews and craftsmanship video, influencer collaborations, and paid media across Meta, TikTok, YouTube and Google.
Boon Tong Kee
DHL Express Singapore
- Adobe Experience Manager site care
- Traditional and digital marketing, plus digital systems with AI development
- Merchandise management and loyalty programme
Trusted by 70+ brands
A selection of the organisations we have worked with.
One brief. One team. Everything measured.
Less time managing vendors, more time growing the business.
One team, one brief
Creative, media, tech, events and AI under one roof, so nothing gets lost between vendors.
AI forward team
We use AI across production, media and operations, choosing the best model for each job.
Measured, not guessed
NexPulse gives you a live view of every channel instead of a monthly PDF.
Builders, not just buyers
We build and run our own platforms, NexPulse, GiftLab and our AI engine, and bring that thinking to your work.
Let’s find your quickest win
Pick a starting point and we’ll draft the message for you.
Book a 30 minute discovery call
Uri KanDirector, Business Developmenturi@nexgen.com.sg+65 9152 7546